{"id":165,"date":"2026-05-24T16:29:55","date_gmt":"2026-05-24T16:29:55","guid":{"rendered":"https:\/\/groomingconcept.rs\/?page_id=165"},"modified":"2026-06-03T19:08:40","modified_gmt":"2026-06-03T19:08:40","slug":"o-nama","status":"publish","type":"page","link":"https:\/\/groomingconcept.rs\/en\/o-nama\/","title":{"rendered":"About us"},"content":{"rendered":"
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About us<\/span><\/span><\/h1><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\tAbout us\n\t\t\t\t\t<\/h4>

Care. Expertise. Dedication.<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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In early 2017, I decided to follow my inner calling and deepen the lifelong love and care I have always had for animals by enrolling in the Sasha Riess Grooming Academy.\u00a0<\/span><\/p>

In May 2018, Grooming Concept was born as the result of education, experience, knowledge, and the opportunity to work alongside veterinarians who reinforced a belief I hold deeply: an animal's health must always come first.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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To me, grooming is much more than a haircut. It is an extension of caring for the health and happiness of our pets\u2014and the people who share their lives with them. I believe that every dog and cat deserves a treatment that nurtures not only their appearance but also their emotional wellbeing.\u00a0<\/span><\/p>

Animals feel our energy, our dedication, and the love of their owners\u2014their lifelong companions. As caretakers, we share the responsibility of providing them with a healthy, happy, and fulfilling life.<\/span><\/p>

A groomer plays an important role in the relationship between a pet and its owner. This is a philosophy I pass on to everyone who trains with me or works alongside me in my salon.\u00a0<\/span><\/p>

A pet does not come to Grooming Concept simply to look beautiful for a photograph. They come for a ritual of health, comfort, and care.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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At Grooming Concept, we don't just groom fur - we build trust.\u00a0<\/span><\/p>

It is a partnership between the groomer, the owner, and their beloved pet: the foundation of exceptional grooming.<\/span><\/p>

The moment an owner understands that we share the same goal - that their dog or cat is healthy, calm, and happy - is the moment the real magic happens.<\/span><\/p>

We take pride in listening, observing, and responding to the unique needs of every animal and every person who walks through our doors.\u00a0<\/span><\/p>

Thank you for trusting us to be part of your pet's journey for all these years.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\tJelka Lela Pekez\n\t\t\t\t\t<\/h4>

Founder & Owner<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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O nama O nama Nega. Stru\u010dnost. Posve\u0107enost. Po\u010detkom 2017.godine odlu\u010dila sam da poslu\u0161am unutra\u0161nji glas i da svoju ljubav prema \u017eivotinjama koje celog \u017eivota negujem, nadogradim \u0161kovanjem u Grooming Akademiji Sasha Riess.\u00a0 U maju 2018.godine moj\u00a0 salon do\u0161ao je kao rezultat \u0161kole, iskustva, znanja i prilike da i kroz rad sa veterinarima prenosim koliko je […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"class_list":["post-165","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/groomingconcept.rs\/en\/wp-json\/wp\/v2\/pages\/165","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/groomingconcept.rs\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/groomingconcept.rs\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/groomingconcept.rs\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/groomingconcept.rs\/en\/wp-json\/wp\/v2\/comments?post=165"}],"version-history":[{"count":37,"href":"https:\/\/groomingconcept.rs\/en\/wp-json\/wp\/v2\/pages\/165\/revisions"}],"predecessor-version":[{"id":1255,"href":"https:\/\/groomingconcept.rs\/en\/wp-json\/wp\/v2\/pages\/165\/revisions\/1255"}],"wp:attachment":[{"href":"https:\/\/groomingconcept.rs\/en\/wp-json\/wp\/v2\/media?parent=165"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}